PRIVACY AND COOKIE POLICY
Last updated: 31/08/2026
This Privacy and Cookie Policy explains how Lilyand, operated by Lilyand LTD, collects, uses, stores, shares, and protects personal information when you visit www.lilyand.shop, place an order, create an account, or contact us.
1. Data Controller
Legal company name: Lilyand LTD
Privacy email: support@lilyand.shop
Postal address: Builder’s Yard, Hinton St Mary, Sturminster Newton DT10 1NA, Royaume-Uni
2. Information We Collect
We may collect:
Contact and order information
● name;
● billing and shipping address;
● email address;
● telephone number;
● order number;
● products purchased;
● delivery instructions;
● order, return, exchange, and refund history; and
● customer communications.
Payment information
Payment providers may collect card, bank, wallet, billing, authentication, and fraud-prevention information.
We do not normally store complete card numbers or card security codes.
We may receive limited information such as payment status, payment method, card type, final card digits, and transaction identifier.
Account and shopping information
Where available, we may collect account credentials, saved addresses, preferences, order history, products viewed, cart activity, and wish-list activity.
Technical information
We may automatically collect:
● IP address;
● browser and device information;
● operating system;
● approximate location;
● referring website;
● pages and products viewed;
● session information;
● website interactions; and
● technical or security logs.
Customer-support information
We collect information included in messages, contact forms, complaints, returns, photographs, videos, and other documents voluntarily submitted to us.
3. How Information Is Collected
Information may be collected:
● directly from you;
● automatically through the website;
● through cookies and similar technologies;
● from Shopify;
● from payment providers;
● from carriers and fulfilment providers;
● from fraud-prevention providers;
● from analytics and advertising providers; and
● from other service providers working for us.
4. How We Use Information
We may use personal information to:
● operate the website;
● process payments and orders;
● arrange fulfilment and delivery;
● provide tracking and order updates;
● manage accounts;
● process cancellations, returns, exchanges, and refunds;
● provide customer support;
● prevent fraud and protect security;
● improve the website and products;
● maintain accounting and tax records;
● comply with legal obligations;
● enforce our policies;
● establish or defend legal claims; and
● send marketing where permitted.
5. Legal Bases
Where applicable law requires a legal basis, we may process information because:
● processing is necessary to perform a contract;
● processing is necessary to comply with a legal obligation;
● processing supports a legitimate business interest that is not overridden by your rights;
● you have provided consent; or
● processing is necessary to protect vital interests or establish legal claims.
6. Marketing
Where permitted, we may send newsletters, offers, product announcements, and abandoned-cart reminders.
You may unsubscribe using the link in a marketing email or by contacting us.
Unsubscribing from marketing does not stop operational messages about orders, payments, deliveries, returns, accounts, or security.
7. Cookies
We may use cookies, pixels, local storage, tags, and similar technologies.
Necessary cookies
These support security, checkout, shopping carts, account access, fraud prevention, and privacy preferences.
Functional cookies
These remember language, location, recently viewed products, shopping carts, and other preferences.
Analytics cookies
These help us understand website traffic, product views, performance, errors, and customer interactions.
Advertising cookies
Where permitted and subject to consent requirements, these may measure campaigns, personalise advertising, create audiences, and limit repeated advertising.
You can manage available preferences through our cookie banner or:
Cookie settings: https://lilyand.shop/pages/cookie-policy?pb=0
You can also change browser settings, although blocking necessary cookies may prevent parts of the website from functioning.
8. Sharing Personal Information
We may share information with service providers that help us operate the business, including:
● Shopify and website providers;
● payment processors;
● carriers, warehouses, and fulfilment providers;
● fraud-prevention and security providers;
● analytics and advertising providers;
● customer-support providers;
● accountants, auditors, insurers, and legal advisers;
● government authorities where legally required; and
● a purchaser or successor in connection with a business transaction.
We do not sell personal information for money.
Certain advertising or data-sharing practices may be treated as a “sale” or “sharing” under some privacy laws. Where applicable, available opt-out rights will be provided.
9. Shopify and Other Providers
Our store is hosted through Shopify.
Shopify and other independent providers may process information according to their own privacy notices and legal responsibilities.
10. International Transfers
Personal information may be processed in countries other than your country of residence.
Where required, we use recognised safeguards or rely on another valid transfer mechanism.
11. Data Retention
We retain information only as long as reasonably necessary for:
● orders and customer service;
● returns, refunds, and disputes;
● accounting and tax obligations;
● fraud prevention and security;
● legal compliance; and
● establishing or defending claims.
Retention periods vary according to the information and applicable law.
12. Security
We use reasonable administrative, organisational, and technical measures designed to protect personal information.
No electronic transmission or storage method can be guaranteed to be completely secure.
13. Your Rights
Depending on your location, you may have rights to:
● access personal information;
● correct inaccurate information;
● request deletion;
● restrict processing;
● object to processing;
● withdraw consent;
● receive portable data;
● opt out of certain advertising or data-sharing practices; and
● complain to a competent data-protection authority.
To submit a request, contact support@lilyand.shop.
We may need to verify your identity before completing the request.
14. Children
The website is not intended for children who cannot lawfully consent to the collection of their information or enter into a purchase contract.
Contact us if you believe a child has provided personal information unlawfully.
15. Third-Party Links
The website may link to independent third-party services.
We are not responsible for their privacy or security practices. Review their privacy notices before providing information.
16. Changes to This Policy
We may update this policy to reflect changes in our practices, services, technology, or legal obligations.
The current version will be published with a revised “Last updated” date.
17. Contact
Privacy questions and requests may be sent to:
Email: support@lilyand.shop
Postal address: Builder’s Yard, Hinton St Mary, Sturminster Newton DT10 1NA, Royaume-Uni